Talking to business management about their pain points, interviewing floor associates, designing the experience based on the evolving tech, presented the vision to Target’s leadership, and worked with the hardware and software dev. team to test, iterate and polish the POC, which we LIVE demo’ed to Target’s CIO.
To place the experience in the environment we first start with a storyboard to construct the journey & solidify multi-persona flows.
Screen layouts and components designed in Sketch and flows are added to a virtual whiteboard for sharing with team members and stakeholders.
To provide a more immersive experience a prototype is made in Axure. In this case actions are triggered by location and proximity so a clickable flow is made.
The initial demonstration of the proposed solution is told of the picking journey showing the app screen with voiceover storyline. This video also serves as an asset for internal champions to spread excitement.
With new dev happing on the technology and the expectations of a LIVE in store demo we had to do a LOT of iteration based on using the application ourself.
One of the scenarios uncovered in the Target/Zebra partnership was the protection of assets. We were involved in everything from talking to security about their pain points, to testing and polish of the live prototype, which we live demo’ed to Target’s CIO.
To place the experience in the environment we first start with a storyboard to construct the journey and solidify multi-persona flows.
Screen layouts and components designed in Sketch and a screen sheet is created to share with the development team.
The initial demonstration of the proposed solution is presented to stakeholders. The video acts as an asset for internal champions to spread excitement.
With new dev happing on the technologies and the expectation of a LIVE in store demonstration we had to do a LOT of iteration based on first hand use of the application ourself.
After months of testing, weeks of tweaking, and days of rehearsing the scripted demo we were ready for the LIVE in store, real world demo to the CIO.